Up & At was founded by Peter Edwards, a consultant and trainer with over 20 years’ experience helping teams improve performance, adopt new technologies, and deliver meaningful change. Peter has worked with organisations including BNP Paribas, UBS, PA Consulting, Ford Motor Company, Transport for London, and the UK Government. He’s qualified in PRINCE2, Agile Scrum, Six Sigma, and holds an AI for Business certification from Imperial College London. Known for his practical style and human approach, Peter helps teams cut through complexity and focus on what really makes a difference.

Up & At also draws on a trusted network of associates with deep expertise across sectors. This includes experience at the NHS, Wellcome Sanger Institute, King’s College London, LSE, and the British Medical Association—bringing insight from health, policy, and education to complement our commercial and technical capabilities.